People in villages have a lot of time on their hands. As well as a lot of curiosity in their stomachs.
I say this with experience - whenever I have gone to any village, I have had at least eighty percent of the population which is sitting or lounging around on the streets and in corners, come and surround me and my colleagues and stare at us like we were fish inside an aquarium.
Imagine talking to a dukaandaar about Lux and Knorr and having fifteen men standing around listening keenly, almost expectantly, like you were demonstrating to them how to turn monopoly money into the real stuff. They really do listen, and they don't shy of making their approval and concurrence audible, when the situation so demands.
Today I also encountered a rural balak - a smudgy-faced, rotund little fellow tugging at his father's kurta and pointing at something in the shop, all the while whining for him to buy it. He had to keep at it for a solid five minutes before his father, engrossed by the exciting products that my salesmen were brandishing, paid any heed.
Turns out he was raising hell for a toy gaadi - a square little plasticky thing, nothing like the sleek gizmos from hotwheels and more that his urban compatriots waste their time with. But a car it was nonetheless. This must be something programmed by the Gods - boys and cars. It would be an interesting experiment to see whether a boy kept isolated from the influence of advertisements which show great dare-devilry performed by other boys in fancy cars and also any movies which are pretty much advertisements for similar stuff on wheels, would still crave these toys like they were one inside the womb.
By the way, did you know that the government appoints some families in each village who are in-charge of distributing rationed and subsidized atta, chawal and shakkar to other BPL folks in the village? These dudes have a license and even make paltry margins. The government surprises me from time to time, by some rare display of efficiency.
So, as you may have guessed, I did some village hopping today. And our villages are something else.
Poultry and Cattle
For space they battle
A family of fifteen
Is considered pretty lean
The oldies have time
Their stories as easy as dimes
Their children did stay on
Tilling land on which they were born
But the grand-kids are not so stable
They dream big and think they are more able
They study and then they go away
Life in a big city - seems glamorous any day
As clerks in courts and teachers in schools
No doubt they do write their very own rules
But who will sow the crop now and who will till
Leaving us hungry or footing a huge import bill